The £100K+ Month Breakthrough Day

Dear Fellow Business Owner,

I’m writing to you today because you’ve been hand-selected.

Recently, we hosted our "How to Hit £100K Months" live event.

The response was overwhelming.

It confirmed what we’ve suspected for a while: there is a massive group of ambitious business owners who understand the theory of growth, but are stuck on the implementation.

You know what you need to do.

But you’re not sure in what order.

Or you’re hitting a ceiling you can’t seem to break through.

Last year, we moved into our brand new, state-of-the-art Headquarters here in Solihull.

It’s a space designed for one thing: helping business owners grow.

And for the first time, we have the capacity to open our doors and offer a level of hands-on help we simply couldn’t provide before.

The EC Team outside our new Headquarters in Solihull

That’s why I’m inviting you to The £100K Breakthrough Day.

Why We Are Doing This

Let’s be transparent.

We know that when we help you get a result, you’re more likely to trust us.

This day isn’t a sales pitch.

It’s a "proof of concept" day.

We want to prove to you that we can help you, by actually helping you.

We’ve hand-selected attendees based on the information you provided when you registered for our live event.

We believe you are exactly the kind of business owner who is ready to make the leap to £100k months, and we want to be the ones to help you build the bridge.

Here’s Exactly What Will Happen on the Day

The day will take place inside our live training room that has capacity for 70 people. It's also fully kitted out with a 136-inch screen and some of the best AV on the market.

Our state-of-the-art training room at Nelson House

Once you're in, the day is divided into four parts...

10:00 AM

The Business MRI

Get a crystal-clear picture of your biggest gaps and opportunities.

• We’ll take you through the full 9-Step System.
• Enable you to identify exactly where your business sits right now.
• You’ll leave this session knowing precisely which steps you’ve mastered.
• And, more importantly, which ones are missing.

11:30 AM

Identifying YOUR Current Constraint

Identify the #1 thing that is suffocating your growth… and how to fix it.

• Leveraging the Theory of Constraints.
• We’ll help you understand that at any one point, your business is held back by just one thing.
• To grow, you must address that one thing head-on.
• In this session, we’ll pinpoint exactly what that constraint is for your business.

1:00 PM

The Masterplan Lunch

Enjoy a stunning lunch prepared by our private chef, Chef Eduard.

Chef Eduard

Matt the Butler

• Served by Matt the Butler and the hospitality team.
• This isn’t just about food; it’s about networking.
• You’ll be seated with other high-level business owners.
• Sharing ideas, challenges, and solutions in a relaxed environment.

2:00 PM

The Action Plan

Leave with a concrete plan of action.

• We’ll look at case studies of businesses that have successfully scaled to £100k+ months.
• We’ll reverse-engineer their success.
• You’ll map out the exact steps you need to take over the next 90 days to start seeing similar results.

The "No-Brainer" Offer

Normally, a day like this—with this level of access, expertise, and hospitality—would cost upwards of £1,000.

But as I said, this is a "proof of concept" day.

We want to remove every barrier to entry.

So, we are not charging a ticket price for this event.

However, we do need to ensure that everyone who registers is committed to showing up.

We have very limited seats (our boardroom only holds so many people), and we’ve already turned away others to make space for you.

Therefore, we are asking for a fully refundable deposit of £49.

Here is how it works:

• You pay £49 today to secure your seat.
• You attend the event on Monday, 16th February.
• At the end of the day, we refund your £49 in full.

The choice is entirely yours.

There is literally no financial risk to you.

The only risk is missing out on the insights that could transform your business.

Meet Your Hosts

Martin Norbury

Founder of Masterplan

One of the founders of Masterplan. After a long career as the CEO of a UK PLC, Martin is an entrepreneur who has scaled and grew several businesses of his own. He has since coached hundreds of clients to do exactly the same, helping them break through their growth ceilings.

Michelle Squire

Leader of Masterplan Program

After being the Managing Director for one of the UK's fastest growing franchises, Michelle has helped take Masterplan from an idea to the UK's biggest and best business growth program. She leads a team of over twenty full-time staff and has overseen some of the best client transformation results on record.

I look forward to welcoming you to Nelson House and helping you build your roadmap to £100K months.

Best regards,

P.S. Remember, this is a small, intimate event. We can only accommodate a small group of business owners. Once the seats are filled, we will close registration. Don't let this opportunity pass you by.